Guides

Guides: all about balloon decoration, materials and regulation

Each article takes about 3 minutes to read and gives you 3 points to remember.

Practice and use

Why balloons work

Balloons work as decoration because we link them with celebration from an early age. Anyone who sees balloons expects there is something to celebrate or to get. That curiosity draws people inside. But the effect only lasts as long as the balloons look festive. A limp or burst balloon tells the opposite story: the party is over.

  1. Balloons mean a party: we learn that as children.
  2. A party makes people curious, also at the shop door.
  3. It only works as long as it looks festive.
5 min read Read the article

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